Clayton State University School of Business

Bachelor of Business Administration in Marketing

Consistent with the mission of the School of Business, the mission of the Marketing program is to provide a broad based general business education that prepares students for careers in Marketing and related fields.

Upon successful completion of the program, students should obtain the following learning outcomes:

A broad based general and business education that prepares students to contribute to their organization, community and society as a whole
To provide students with a strong knowledge base, hands on experience and create the mindset required for success in the dynamic field of Marketing
To provide the student with the option of a specialized education in Marketing
To provide students with a variety of skills required in the diverse field of Marketing

Program Requirements

Catalog Years Fall 2004 - Summer 2008

Catalog Year Fall 2008- Summer 2009

Student entering CSU prior to Fall 2004 should consult a School of Business Academic Advisor for curriculum worksheet.

Career Options for Marketing Majors